Mimpi was fed up with the old way mattresses were sold. So we decided to do something about this. Research and study of the mattress industry taught us that buying a mattress was a tiring and confusing process. When you walk into a traditional store, you listen to misleading sales pitches and unclear discount calculations while you test different types of mattresses in just a few minutes.
These were all the things we didn’t want a Mimpi mattress to be: confusing, inaccurate, unclear, over-priced, over-complicated, and handled by more middle-men than you can count. Mimpi was born to develop an affordable luxury mattress made from premium materials. To achieve this we offer our mattress only online and deliver it directly into the home of our customers at a third of the traditional price.